I’ve been thinking a lot lately about my product photography.
I think it has improved over time – but I’m not yet satisfied that it is what it could be. I’ve seen a lot of comments around the ‘net, and also offline, to the effect that your photos are the key in online selling. And, of course, that makes perfect sense! Your customers can’t touch, move, or try on your product – so the photos are the only thing they have to go on. I’ve picked up some crucial tips over the last 6 months or so…
- Try to shoot in natural light. Next to a window with indirect light shining on your product is the best. Failing that, try using a lightbox.
- Use the Macro setting on your camera (the little flower!). This allows crisp, close-up photos.
- If you’re photographing clothes, use a model or a dummy – flat clothes just don’t look enticing!
- Use a simple, effective background. Too much going on can distract from your product. Some props can be useful, though, at times.
- Take photos from different angles. Your customers need to get a ‘feel’ for your product.
So, with all this in mind, I spent some time yesterday experimenting with my photography. I bought some scrapbooking paper at the Stitches & Craft Show, and I’ve been trying out different backgrounds for my jewellery.
Here’s the same pair of earrings photographed in different ways with different backgrounds. Now, before you look, I’d like to ask a favour. If you were looking for earrings, which of the following photos would make you click? Which looks the most professional, the most enticing? Please leave me a comment with your answer – I’d really appreciate the feedback!
Now, on to the photos…
These are some of my older photos, on the stone that I was using..
I quite liked these stone photos, as it gave a natural feel – but I don’t feel that my work ‘pops’ as much in them.
Which do you like the best?
Thanks for your input! Please leave me any tips you have from your experience, too What have you learnt about product photography that you could share with other readers?