by Jess | May 31, 2009 | Marketing
 As an artisan who is trying to build a business over the long term, I am coming to realise the crucial importance of marketing. Now, marketing is different to advertising. Marketing is getting your name – and your brand – out there. It is building a...
by Jess | May 23, 2009 | branding
By gods, I think she has it!! For those of you who have not noticed, I have decided on a logo! The base logo is the spiral, as seen in my banner above. Secondly, my brand name can be written using that spiral as the ‘E’ in Epheriell, as seen below! I am...
