by Jess | Jun 10, 2010 | craft, Crafty Biz, Inspiration, Musings, twitter
Do you have a craft widower in your life? You know, that guy who you live with? The one who always has to step over your pile of fabric as it slowly creeps along the floor? Who has to clear a space on the table every time he wants to use it because it’s covered...
by Jess | Apr 13, 2010 | branding, Crafty Biz, epheriell, Etsy, Marketing, twitter
Yesterday I gave you the backstory and details of how I’ve gone from no sales to over 40 sales in the last month. Today I’m sharing the first three strategies I’ve used to achieve this. So, how did I do it? I’m sorry to tell you, but the simple...
by Jess | Oct 4, 2009 | Giveaways, twitter
Epheriell’s back in business! And not a moment too soon, as we had a winner today in my first Twitter competition! Up for grabs was this pretty little necklace.. I sent out this message: “500th RT will win this lovely necklace! http://bit.ly/EVxrU –...
by Jess | Jun 9, 2009 | branding, Marketing, twitter
I’ve read a number of debates about using your own name vs. your brand name on twitter. You’ve probably noticed that I use my own name (JessVanDen) rather than my main brand name (Epheriell). So, why do I do this? Firstly, when I first got interested in...
