by Jess | Apr 15, 2010 | Blogs, Crafty Biz, Etsy, Marketing
Okay, so this was only originally a 3-part series… but I realised I had left something out. I haven’t gotten here just through my friends and networks… but from reading and research too. So in this post I want to share a list of useful e-books and...
by Jess | Apr 14, 2010 | Blogs, branding, Crafty Biz, Marketing
Over the last two days I have shared the backstory and stats, and also the first three strategies that have helped me to go from nothing to an average of a sale a day. Today I’m going to share 3 more strategies that have helped me get to this point. 4. Teams and...
by Jess | Apr 13, 2010 | branding, Crafty Biz, epheriell, Etsy, Marketing, twitter
Yesterday I gave you the backstory and details of how I’ve gone from no sales to over 40 sales in the last month. Today I’m sharing the first three strategies I’ve used to achieve this. So, how did I do it? I’m sorry to tell you, but the simple...
by Jess | Apr 13, 2010 | branding, Crafty Biz, DIY, Handmade, Marketing
Today I thought I’d share a little tutorial with you all. A long while back, I ordered myself some business cards. I’ve used most of them up now and, to be honest, they don’t really fit the feel of my store. I could have bitten the bullet and bought...
by Jess | Apr 13, 2010 | Crafty Biz, epheriell, Etsy, Marketing
Over the next three days I wanted to share the experiences and successes I have had over the last month with my jewellery label, Epheriell. I’m sharing this in the hope that I can inspire and help other micro-business owners. I’m not an...
by Jess | Jun 9, 2009 | branding, Marketing, twitter
I’ve read a number of debates about using your own name vs. your brand name on twitter. You’ve probably noticed that I use my own name (JessVanDen) rather than my main brand name (Epheriell). So, why do I do this? Firstly, when I first got interested in...